Year: 2014

Scout+ Customer Service Outsourcing

When Your Brand Shouldn’t Use a Meme or Hashtag

Marketing experts love to tell brands about the power of memes. They can be a potent tool for getting fans and brand ambassadors to have fun while promoting your brand. That’s a marketing dream!

Scout+ Customer Service Outsourcing

A Viral Angry Mob Was Not the Kind of Viral You Were Hoping For

Last week the news around the social media water cooler was that Kelly Blazek had been nasty to someone via email, then the recipient of that email posted it to Reddit, and the rest is sad history involving an angry Internet mob with virtual pitchforks.

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